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A new Google filter that can lead to a manual action penalty | SEO Tools & Techniques for those on a Budget
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A new Google filter that can lead to a manual action penalty

Google introduced a new spam filter that can lead to a manual penalty of your website. If the images that visitors see on your website are not the same images that Google sees, Google might take manual penalty against your website.

Image mismatch defined

According to Google’s official help page, image mismatch means that “some of your site’s images may be displaying differently on Google’s search results pages than they are when viewed on your site.”

As a result, Google can apply a manual penalty to the affected portions of your website, which will affect how your site’s images are displayed in Google.

What if you get an image mismatch message from Google?

If you get an image mismatch penalty message from Google, make sure that your website displays the same images to users when viewed directly through your website or within Google image search results.

When you have done this, submit a reconsideration request to Google.

One reason why Google cannot display the images from a website

Some webmasters use anti-hotlinking tools on their web pages. These anti-hotlinking tools make sure that the images from your website can only be retrieved from your own domain and not from other websites.

While it is understandable that webmasters don’t want other people to use their images, Google says that this leads to a bad user experience.

Should you worry?

If you haven’t received a notification message from Google, you don’t have to worry about this new penalty.

In general, Google only applies penalties to websites that try to trick Google in one way or the other. If you do not use spammy methods on your website, you don’t have to worry about Google’s penalties